brand film
Scope
Date
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Electronics
LG’s front-load washer selected as best by Consumer Reports
LG Electronics Inc.'s front-load washers have seized the top four spots in the US consumer review conducted by Consumer Reports, earning the title o...
Aug 01, 2023 (Gmt+09:00)
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Food & Beverage
Daesang's spicy rice cake project launches two products
With tteokbokki (spicy rice cake) drawing attention at home and abroad amid a South Korean food craze worldwide, domestic food company Daesang Corp....
Aug 01, 2023 (Gmt+09:00)
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Retail
Goyard bags high on SE Asians’ shopping list in S.Korea
Goyard outlets in Seoul bustled with shoppers on Friday, especially from Southeast Asia, looking for the French luxury brand’s popular bags: G...
Jul 28, 2023 (Gmt+09:00)
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Fashion
S.Korea’s men’s fashion platform Deps launches offline store
Deps, a men’s fashion platform launched by South Korean fashion brand incubator Hago L&F, is accelerating its market offensive through the...
Jul 27, 2023 (Gmt+09:00)
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Automobiles
Hyundai launches high-performance brand New Avante N
South Korea's Hyundai Motor Co. on Wednesday unveiled the latest version of its high-performance N brand's flagship model, the "New Avante N".The hi...
Jul 26, 2023 (Gmt+09:00)
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Automobiles
Innocean releases brand film of Kia Sportage’s 30th anniversary
Innocean, a Hyundai Motor Group-affiliated advertising agency, has rolled out a brand film to mark the 30th anniversary of Kia Corp.'s Sportage, the...
Jul 25, 2023 (Gmt+09:00)
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Construction
HD Hyundai Infracore to sell excavator on TV home shopping
South Korea’s HD Hyundai Infracore Co. will be the nation’s first to sell an excavator, a piece of heavy equipment weighing nearly two...
Jul 25, 2023 (Gmt+09:00)
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Fashion
S.Korea’s fashion brand Handsome expands overseas portfolio
South Korean fashion company Handsome Corp. is accelerating expansion of its portfolio for licensing foreign brands.The company on Monday said it co...
Jul 25, 2023 (Gmt+09:00)
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Beauty & Cosmetics
Cosmax extracts raw materials from indigenous plants in Indonesia
Cosmax Inc., South Korea's cosmetics original design manufacturing (ODM) company, announced on Monday that it will unveil a cosmetics raw material b...
Jul 24, 2023 (Gmt+09:00)
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Fashion
S.Korea’s Brand X establishes Taiwanese corporation
South Korea's media and e-commerce company Brand X Corp. announced on Friday that it has established a Taiwanese corporation. The move seeks to ampl...
Jul 21, 2023 (Gmt+09:00)
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Fashion
Musinsa opens showroom in Tokyo for S.Korean designers’ brands
South Korea's online fashion platform Musinsa opened a showroom in Tokyo on Thursday targeting fashion buyers, as it aims to introduce domestic desi...
Jul 21, 2023 (Gmt+09:00)
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Automobiles
Foreign carmakers hit by EV sales drop in S.Korea
Foreign carmakers such as Mercedes-Benz and Tesla Inc. suffered a sales drop in South Korea in the first half of the year, as overall car sales jump...
Jul 20, 2023 (Gmt+09:00)
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Electronics
Samsung to feature Warner Bros. film trailers via Neo QLED 8K TV
Samsung Electronics Co., the world’s largest TV maker, will feature Warner Bros. Entertainment Inc.’s new movie trailers through its hig...
Jul 20, 2023 (Gmt+09:00)
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Beauty & Cosmetics
Aekyung Industrial's sales on Amazon jump 58% in H1 2023
South Korea's Aekyung Industrial announced on Tuesday that its sales on the US e-commerce platform Amazon in the first half of this year increased...
Jul 18, 2023 (Gmt+09:00)
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Beauty & Cosmetics
CJ Olive Young opens premium cosmetics mall
South Korea’s top beauty chain CJ Olive Young on Monday launched the premium store Lux Edit online to roll out products from both big names an...
Jul 18, 2023 (Gmt+09:00)
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Fashion
Tepid luxury sales widen gap between favorite and less-favored brands
The economic slowdown may have diminished South Koreans’ appetite for foreign designer goods, but that doesn't mean they've closed their walle...
Jul 17, 2023 (Gmt+09:00)
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Automobiles
Hyundai’s commitment to N brand pays off with over 100,000 car sales
Hyundai Motor Co.'s commitment to high-performance vehicles has paid off with sales of such vehicles exceeding 100,000 units six years after the lau...
Jul 16, 2023 (Gmt+09:00)
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Advertising & Marketing
Tottenham forward Son’s new role: Samsung Galaxy brand ambassador
Tottenham Hotspur forward Son Heung-min has a new job in his home country, South Korea: brand ambassador for Samsung Electronics Co.'s Galaxy smartp...
Jul 14, 2023 (Gmt+09:00)
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Electronics
Samsung's Bespoke Goes On campaign video exceeds 20 mn views
Samsung Electronics Co. announced on Tuesday that its Bespoke Goes On campaign video for the Bespoke refrigerator has surpassed 20 million views on ...
Jul 11, 2023 (Gmt+09:00)
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Fashion
NHN Commerce acquires Italian luxury brands retailer Ikonic
NHN Commerce, South Korea's major online company NHN Corp.'s shopping platform, announced on Tuesday its acquisition of a 77.8% stake in Ikonic Srl,...
Jul 11, 2023 (Gmt+09:00)
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Fashion
Dior to open Tears capsule collection pop-up store in Seoul
Dior will open a pop-up store in Seoul's Seongsu-dong to commemorate the launch of the "Dior Tears capsule collection."This collection was created t...
Jul 07, 2023 (Gmt+09:00)
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Beauty & Cosmetics
Beauty markets in three NE Asian nations split into cheap, small luxury
The beauty markets of South Korea, China and Japan are split into cost-effective products of under $10 and "small luxury" items like premium perfume...
Jul 07, 2023 (Gmt+09:00)
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Automobiles
Kumho Tire signs official sponsorship deal with AC Milan
South Korea's Kumho Tire Co. has signed a sponsorship agreement as the official tire partner with the prestigious Italian football club AC Milan.Kum...
Jul 06, 2023 (Gmt+09:00)
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Artificial intelligence
Kakao Entertainment launches AI brand Helix
South Korea's Kakao Entertainment on Thursday launched the artificial intelligence (AI) brand Helix, with its first service Helix Push recommending ...
Jul 06, 2023 (Gmt+09:00)
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Bio & Pharma
SCM Lifescience kicks off anti-hair loss product exports to SE Asia
South Korea’s stem cell tech company SCM Lifescience on Wednesday said it has started full-scale exports to Southeast Asia of its hair loss ca...
Jul 06, 2023 (Gmt+09:00)
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Machinery
Doosan forklifts to be sold under Bobcat brand in US, eventually to Europe
Doosan Bobcat Inc., the construction and agricultural machine making unit of South Korea’s Doosan Group, will sell its forklifts under the Bob...
Jul 05, 2023 (Gmt+09:00)
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Fashion
S.Korea’s best-selling premium fashion brand Time to go global
Handsome Corp., a fashion house of South Korea’s major retailer Hyundai Department Store Group, will launch The Time, an upmarket collection...
Jul 05, 2023 (Gmt+09:00)
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Retail
KGC unifies BI of red ginseng brand as JUNG KWAN JANG
Korea Ginseng Corp. (KGC), wholly owned by South Korean tobacco giant KT&G Corp., will unify its red ginseng brand identity (BI) as JUNG KWAN JA...
Jul 03, 2023 (Gmt+09:00)
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Automobiles
Hyundai Motor’s IONIQ 6 shows off 3rd-longest driving range in US
The IONIQ 6, the first fully electric sedan by Hyundai Motor Co., has been named one of the top three distance champions in the US based on tests by...
Jul 02, 2023 (Gmt+09:00)
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Food & Beverage
Dongwon F&B selects virtual human family as brand model
South Korea's food and beverage company Dongwon F&B Co. announced on Friday that it has selected a virtual human family as the model for its pre...
Jun 30, 2023 (Gmt+09:00)
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