corporate branding

As South Korea’s independent beauty brands continue to take the global stage by storm, investors are now looking beyond the creams and serums ...

South Korea’s luxury goods market is becoming increasingly polarized, with ultra-high-end brands such as Hermès, Louis Vuitton and Chan...

Orchestra Private Equity has begun the process of divesting the South Korean operations of fast-food chain KFC, which has seen earnings growth since...

Until recently, it was not unusual to see people waiting in a long line in front of foreign haute couture brands’ stores early in the morning ...

Korean Air Lines Co., South Korea’s largest full-service carrier, has undergone a major makeover of its corporate identity (CI) for the first ...

MBK Partners, a leading North Asia-focused private equity firm, has come under a probe by South Korea’s National Tax Service (NTS) amid the br...

South Korea’s leading hypermarket operator Homeplus Co., wholly owned by North Asia-focused private equity firm MBK Partners, on Tuesday filed...

South Korea’s Hana Financial Group aims to increase corporate value by ramping up shareholder returns based on a sustainable profit structure ...

South Korean institutional investors, including banks, insurers and securities companies, have yet to fully benefit from recent declines in bond yie...

The sale of Shilla Stay Dongtan, a premium business hotel operated by South Korea’s Hotel Shilla Co., has attracted four bidders, underscoring...

South Korea is ramping up efforts to encourage companies to enhance shareholder value by providing tax support for its corporate value-up program, a...

Investors’ appetite for corporate debts sold by South Korea’s petrochemical, retail and battery companies has waned this month amid grim...

LG Electronics Inc., South Korea’s top appliance maker, has rebranded its 10-year-old premium built-in kitchen appliance business to double do...

South Korean sportswear brand Fila Holdings Corp. posted a loss in the fourth quarter of last year, hit by the downturn in the apparel industry and ...

South Korean beauty and cosmetics giant Amorepacific Corp. said on Wednesday that its derma cosmetic brand Aestura will enter the American market wi...

Singapore-based private equity firm Affirma Capital has turned Hwasung Cosmetics into an emerging original design manufacturer (ODM) for global beau...

Private credit has been among the top picks for alternative investors over the past few years. During the period of high interest rates, corporate l...

South Korea’s petrochemical producers are set to issue corporate bonds to take advantage of ample liquidity at the beginning of the year amid ...

South Korean tobacco maker KT&G Corp. said on Monday it established the Uzbekistan corporation, aiming to boost its tobacco brand awareness in...

You can now buy a Hyundai on Amazon.You read that right. You can buy a vehicle on the same site where you purchase dinosaur balloons and roller skat...

German luxury carmaker BMW claimed the mantle of top imported car brand in South Korea for a second consecutive year in 2024, beating out rival Merc...

KL & Partners, a South Korean private equity firm, has agreed to buy Kosdaq-listed cosmetics company Manyo Factory Co., which has been building ...

South Korea’s financial markets will see nearly 50 trillion won ($34 billion) in corporate bonds mature in the first half of next year —...

South Korea’s retail giant E-Land Group has achieved 1 trillion won ($689 million) in Korean sales of the global sports footwear and apparel b...

South Korean companies are expected to face refunding risks thanks to record corporate bond maturities in the first half of 2025, as fundraising con...

South Korea’s foreign authorities said on Friday they will ease foreign exchange regulations to allow more dollars into the domestic financial...

South Korean leading food maker Daesang Corp., the operator of kimchi brand Jongga, said on Thursday it launched San Ho Won with three-Michelin-star...

South Korea’s steel-to-battery materials conglomerate POSCO Group plans to raise up to 1 trillion won ($691 million) in the country’s fi...

LG Electronics Inc. will retire 761,000 shares in 2025, or around 0.5% of its outstanding shares, to increase shareholder returns, the South Korean ...

Doosan Bobcat Inc., a global construction machinery maker owned by South Korea’s Doosan Group, has unveiled massive corporate value-up measure...