Advertising

South Korea's online giant Naver Corp.'s startup nurturing organization D2SF (D2 Startup Factory) invested in North American AI ad tech startup Remb...

South Korea's LG Uplus Corp. announced on Monday that it has introduced generative AI technology to its integrated advertising platform U+AD, adding...

South Korea’s LG CNS Co., a cloud computing services arm of LG Corp., announced on Thursday that its Marketing Optimization Platform (MOP), la...

Many professional sports teams are not profitable as they incur significant operating costs to secure star players and run related facilities while ...

Nike Inc., the leading global sportswear brand, has launched an advertising campaign in South Korea on the generative artificial intelligence (AI) a...

South Korea’s HS Ad Inc. announced on Thursday that it will collaborate with the domestic e-commerce giant Coupang for data-based digital mark...

Innocean Worldwide Inc., the global marketing communications arm of Hyundai Motor Group, announced on Monday it signed a memorandum of understanding...

South Korea's leading ad agency and marketing company Cheil Worldwide clinched nine awards, including the coveted Grand Prix, at the esteemed Cannes...

Innocean, a Hyundai Motor Group-affiliated advertising agency, announced on Wednesday that its Indian corporation has joined top 10 of local brand m...

Seoul in October will host Asia's largest advertising festival AdAsia. The organizers of this year's event aim to host more than just a conference a...

South Korea-based global marketing communications company Innocean said on Thursday that it received eight awards at the 2023 Spikes Asia, a prestig...

South Korea's Hyundai Department Store Co. on Sunday said it will officially introduce on Thursday an artificial intelligence (AI) copywriting syste...

South Korea’s antitrust body has decided to impose a fine of 2.9 billion won ($2.2 million) on Tesla Inc., the world’s top electric vehi...

Major advertising agencies in South Korea have appointed women to the position of vice president. Because advertising is a field in which women are ...

South Korean startup Danggeun Market, the operator of the country’s largest neighborhood marketplace app Karrot, is ramping up efforts to incr...

South Korea's leading web portal Naver reported record-high sales in the third quarter thanks to surging growth in its content sector, including the...

South Korea’s privacy protection regulator on Wednesday levied millions of dollars in fines on Alphabet’s Google LLC and Facebook operat...

South Korean electronics giant LG Electronics Inc. will operate two lounges at the world-renowned Frieze Art Fair’s inaugural event in Seoul.&...

Kakao Corp. is looking to add display advertising to South Korea’s largest messaging app KakaoTalk, as well as the fintech apps developed by i...

South Korea’s LG Electronics Inc., the world’s second-largest TV manufacturer, is aiming for a tenfold increase in the number of TV vend...

South Korean advertisement agencies, led by Innocean Worldwide Inc. and Cheil Worldwide Inc., are stepping up efforts to acquire digital technology ...