Korea's Cafe24 launches customized enterprise service

South Korea's global e-commerce platform Cafe24 Corp. announced on Tuesday the launch of a new page called "Cafe24 Enterprise Service," which is designed to support the growth of e-commerce businesses for companies of different sizes.

This service is designed to facilitate direct-to-customer (D2C) online store building and operation that is tailored to the business structure of mid- to large-sized companies. According to Cafe24, it allows each brand amend company to implement various desired services and functions, and can be seamlessly integrated with their internal systems.

Moreover, Cafe24 claims that this service will enable companies to run high-quality e-commerce businesses with significantly reduced costs and personnel compared to in-house development.

"Cafe24 Enterprise Service will provide the optimal environment for Korean companies to grow online using our proven technology," said Cafe24 CEO Lee Jae-suk, adding that D2C shopping malls have become a crucial business that showcases corporate identity and increases customers in the global e-commerce market.

Write to Jong-Kwan Park at pjk@hankyung.com