Hankook Tire-sponsored Formula E São Paulo Round 4 to be held

The 2024 São Paulo E-PRIX, the fourth round of the 10th season of the ABB FIA Formula E World Championship, the world's premier electric vehicle (EV) racing competition, of which Hankook Tire & Technology is an official partner, will be held in Brazil on Saturday. 

According to Hankook Tire on Friday, the São Paulo Street Circuit, the second Formula E event held in Brazil, has been redesigned to fit the Formula E race, spanning a total length of 2.93 km with three high-speed straights and 11 corners, set around the Anhembi Sambadrome where the Carnival parade takes place.

Hankook Tire plans to showcase its EV tire iON at this year's event, proving its top-tier technological capabilities in the Latin American markets.

During the event, various programs will be offered to Formula E spectators.

By operating the Allianz Fan Village brand exhibition, Hankook Tire aims to promote its differentiated innovative electric vehicle tire technology and showcase the achievements of the upcycling project Remove.

Hankook Tire will conduct sessions such as education and workshops for women interested in motorsports as a presenting partner of FIA Girls on Track. 

Write to Nan-Sae Bin at binthere@hankyung.com