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Corporate restructuring

Hyundai Doosan Infracore unveils new construction equipment brand

The company will use the moniker 'Develon' from March and remove 'Doosan' from its name

By Jan 19, 2023 (Gmt+09:00)

1 Min read

Hyundai　Doosan　Infracore　unveils　new　construction　equipment　brand　

South Korea's Hyundai Doosan Infracore Co. on Wednesday said that in a news conference in Las Vegas on the day before, it unveiled its new construction equipment brand Develon and the latter's brand identity.

"Develon" is a combination of the terms "develop" and "onwards."

Incorporated as an affiliate of HD Hyundai Group in August 2021, the company from March will use the new name instead of Doosan on all construction equipment and remove "Doosan" from its official name within the first of the year.

A shareholders' meeting also in the first half of this year will confirm the switch to Develon.

Write to Ik-Hwan Kim at lovepen@hankyung.com
#Hyundai Doosan Infracore #Develon #construction equipment brand
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